Born in Amsterdam with Surinamese roots, Shenin Lebrun epitomises resilience. After university, she joined Nike and ascended to become a EMEA Director in her 18-year tenure. In 2021, Shenin founded Hustle & Heart Consultancy, aiding companies, such as Nike, ABN AMRO, PwC Caribbean, NS and Lululemon, in valuing top-tier talent, notably women and professionals of colour. A multifaceted entrepreneur, Shenin is also a mentor, a speaker, a women's leadership advocate, and a devoted mother to Zohra-Lisa. In 2021, Shenin also co-founded Maya Creatives, a media production company championing diversity, driven by the principle, "You can't be what you can't see." As visibility matters.